Responsibilities

  • Write, edit, and refine content for websites, blogs, email campaigns, social media, video scripts, presentations, and other marketing assets.
  • Plan and develop content for campaigns, product launches, webinars, events, and internal communication initiatives.
  • Create clear messaging, compelling narratives, and digital storytelling content for enterprise and technology-focused audiences.
  • Optimize content for search engines and AI-driven discovery platforms using keyword strategies, structured content, FAQs, and search intent analysis.
  • Utilize AI tools for content research, ideation, drafting support, and content optimization while maintaining originality and quality standards.
  • Create, organize, and manage content assets using Zoho Suite, collaboration tools, MS Office, and content management platforms.
  • Collaborate with design, digital marketing, web, sales, and leadership teams to ensure consistent messaging and content alignment.
  • Review, edit, and improve junior writers' content for grammar, tone, structure, clarity, and brand consistency.
  • Manage multiple content projects simultaneously while meeting deadlines and supporting business requirements across global teams and campaigns.


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